Changes to the MailChimp e-mail marketing platform that you need to know.

Recently, I was working on an e-mail marketing project for a client that is registered for a Free Account on the MailChimp e-mail marketing platform. To our surprise some the features and functionality for the free account have changed. The free MailChimp account is one that I have recommended to many clients as it allows you to have up to 2,000 e-mail addresses in your mailing list. It is a good starting place to manage e-mail marketing campaigns and strategies. This same client and I conducted a little research, online and in MailChimp’s support documentation, to find some workarounds for the features that are no longer available on the free account. My client came across the following article that provides a good overview of the recent changes to the free and paid accounts on MailChimp: CLICK HERE to read the article